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Ticket bundling is the strategy of combining standard event access with additional perks, upgrades, or incentives—creating packages that appeal to different types of attendees and price points.
Think:
VIP Lounge + Drinks Package
All-Weekend Pass + Merch Bundle
Buy 4 Tickets, Get 1 Free
Entry + Meet-and-Greet + Free T-shirt
It’s not just upselling—it’s creating irresistible experiences.
When you bundle high-demand perks like VIP access, food, drink, or parking, customers spend more per ticket purchase.
Example: Instead of selling one £20 ticket, you sell a £60 VIP bundle to the same customer.
Sell multiple tickets at once (e.g. group packages or family bundles) without needing more marketing effort.
Tiered tickets or limited-time bundle deals trigger FOMO and drive fast sales.
Bundled options are easier to understand—and reduce decision fatigue. They also allow guests to pre-pay for extras, meaning less queueing, more fun.
Offer flexible options: general admission, premium perks, or all-access passes—without creating a confusing checkout process.
Here’s how top organizers are using bundling on TicketKart:
Offer early access, premium seating, a private bar, meet-and-greets, or even exclusive merch.
Why it works: Guests love exclusivity—and are willing to pay for comfort and convenience.
Try This:
🎫 "VIP Access + Free Drink + Signed Poster – Only £65"
Perfect for parties, families, and corporate bookings.
Why it works: People bring their friends to save money. You're selling 5 tickets in one transaction.
Try This:
🎫 "Buy 4 Tickets, Get the 5th Free"
For festivals, conferences, or weekender events.
Why it works: People don’t want to miss anything—give them a full-access pass.
Try This:
🎫 "Weekend Pass – Entry to All 3 Days + Afterparty Access"
Bundle food, drinks, transport, or exclusive access.
Why it works: Guests love knowing everything is taken care of upfront.
Try This:
🎫 "All-Inclusive VIP: Entry, Open Bar, Parking, Gift Bag – £120"
Let people pre-purchase items like merch, drinks, or reserved seats.
Why it works: You generate revenue before the event even starts—and guests feel prepared.
Try This:
➕ "Add a Branded Hoodie for £15" | "Reserve Your Table for £10"
Creating bundles is easy and fast:
Log into TicketKart and go to your Event Dashboard
Click “Add Tickets”
Select Your Bundle Type
VIP, Group Deal, Add-On, etc.
Set Pricing and Quantity
Choose bundle sizes and limited availability
Add a Catchy Title and Description
Make it clear what attendees get
Publish Your Event and Promote!
Send early bird or VIP-only offers to previous attendees. Highlight limited availability.
Use countdown timers, behind-the-scenes visuals, and bundle breakdowns (e.g. “What’s Inside the VIP Package?”).
Remind website visitors about bundles they viewed but didn’t buy.
Use icons, images, or comparison charts to show the value difference between ticket tiers.
✅ Keep bundle options clear (3–5 max)
✅ Price with psychology (e.g. “Save £20 when you buy this package”)
✅ Offer something for every budget
✅ Highlight urgency (“Only 20 VIP Tickets Left!”)
✅ Use real photos of past perks to create trust
Ticket bundling is ideal for:
🎤 Music venues & concerts
🥂 Nightlife & bar events
🎪 Festivals & multi-day shows
🧠 Conferences & workshops
🎉 Private parties & social events
👨👩👧👦 Family-friendly events
👔 Corporate experiences
Ready to create bundles your audience can’t resist?
No hidden fees. No complicated setup.
Just smarter selling—and more money in your pocket.
